Strategy

Advice you can trust
We have advised thousands of organisations through countless scenarios - from discussing technological shifts needed to lower carbon emissions, to ensuring compliance with upcoming policy changes - all while taking care of their bottom line. Wherever your ultimate vision lies, we’ll use our experience to guide you there.
Our capabilities
Strategy Development
Avoid costly mistakes, lead with thought, plan ahead, and foster alignment for impactful strategies.
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Negotiation Support
Partner with CRU for reliable information and market intelligence for negotiation support. Leverage our expertise and insights to foster collaboration and make informed decisions in competitive markets.
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Expert Witness
CRU can support your business with legal complexities by providing expert witness services, backed up by robust data and forecasts
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Valuation
Navigate commodity market complexities confidently with CRU's reliable and independent valuations. Gain insights for informed decision-making and thrive in dynamic markets
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Sustainability
With a robust toolkit of data, expertise and strategic insights, we support our clients across diverse challenges, from net zero roadmaps and product marketing strategies to raw materials sourcing, industry benchmarking, scenario analysis and planning.
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Our previous work
We work with companies, financials, governments and associations from all over the world, and have done since our founding in 1969.
The following is a small sample of the hundreds of bespoke projects we execute every year across different industries, commodities and practice areas.
Decarbonisation roadmap and strategy
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Due diligence for financing of a greenfield green steel project
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End Use Copper Product Demand from Electrification Trends
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ESG and portfolio diversification case study
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Mineral Diversification Strategy
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Minerals for Modern Sustainable Lifestyle Case Study
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Potash Market Entry Study
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Product marketing and raw materials sourcing strategy for a new aluminium smelter
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Steel and iron ore market study and evaluation of product mix options
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Sulphuric Acid Supply Study
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Lenders due diligence study for a Middle Eastern vanadium production plant
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Why choose us?
At CRU, we offer a suite of comprehensive solution services designed to empower various stakeholders in rapidly-evolving markets.
Our unwavering commitment to delivering unparallelled insights and data-driven solutions enables you to make informed decisions, refine your strategies, and maintain a competitive edge.
Learn more about our solutions, or talk to us today.
Asset Services
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Battery Technology and Cost Model
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Copper Smelting and Refining Asset Service
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Cost Services
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CRU DataLab
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Emissions Services
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Energy Storage Technology and Cost Service
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Fertilizer Services
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Lithium Asset Service
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Low Emissions Hydrogen and Ammonia
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Power Transition Service
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Solar Technology and Cost Service
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Specialty Phosphate Service
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Sustainability and Emissions Service
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CRU special reports
Solutions
Specialist Insight into Emerging and Niche Commodity Trends
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