Why Choose Us

At CRU, we offer a suite of comprehensive services designed to empower various stakeholders in the rapidly evolving battery and raw materials markets. Our unwavering commitment to delivering unparallelled insights and data-driven solutions enables you to make informed decisions, refine your strategies, and maintain a competitive edge.

Miners & Refiners

Pre-empt shifts in raw material demand.

We provide clear and timely insight into the current and future trends that will impact battery raw material markets. With our modelling of disruptive technologies, you'll stay ahead of the curve, anticipating shifts in commodity demand, supply availability and price movements. CRU’s high calibre data and analysis will provide you with the micro-to-macro content that will give you unrivalled levels of transparency into end use sectors, supply chain dynamics as well as the partnerships and agreements that underpin these global trends.

Battery Manufacturers and Active Material Producers

Stay ahead of the competition.

With our unrivalled understanding of current and emerging regional and technical trends you can design your products, manage your costs, and target your investments to align with the battery technology roadmap of the future. Our detailed technical and commercial understanding of the full battery value chain helps you optimise procurement decisions and manage raw material risks. Our supply chain mapping enables you to better identify raw material supply sources, gain transparency of pricing terms in supply agreements, and see who your competitors are supplying. Our granular battery forecast allows you to estimate demand at customer level, so that you can plan investments accordingly. With our solution, you can navigate the complex battery industry with confidence and precision.

Automotive OEMs

Optimise purchasing and strategic decision making.

Our uniquely integrated view of the global battery supply chain offers granular data on market supply and demand dynamics, enabling you to stay ahead of technological changes and market developments. CRU’s data enables improved risk management, helping future-proof contracts with suppliers, ensuring robust cost planning, and sound purchasing strategies. Our competitive intelligence identifies challenges posed by competitors. Moreover, our data empowers informed decisions on short and long-term investments.

Policymakers

Plan regionally with a global perspective.

Develop a global perspective on battery market landscapes, trends, and policies, in turn enabling you to forecast the potential economic impact these key technologies have. Our insights will help both international and national policy makers with the perspectives needed to design the strategies and structures essential for the short- and long-term success of the world’s transition to carbon neutrality. Identify investment prospects, minimise risks in your region’s supply chains, and evaluate the economic opportunities that the battery sector will present for your jurisdiction.

Financials & Traders

Know where to target your investments.

We help you to identify investments, clients, and technologies in the battery value chain that are positioned for long-term growth and help determine those that are not. With our solution, you can efficiently manage lending risks and client investments with a deep understanding of project viability. Stay ahead in the industry by identifying growth potential, navigating new markets and technologies, and tracking the dynamic battery landscape, including partnerships and potential supply chain bottlenecks.

CRU's Acquisition of Exawatt

In 2023, CRU acquired Exawatt, renowned as a global provider of strategic consulting and research in solar PV, energy storage, power electronics, and electric vehicles. As a result, this acquisition provides customers with a holistic, joined-up view that better informs key decisions and progress around energy transition technologies and infrastructure. This is underpinned by a shared commitment to technical expertise, high-quality data, a rigorous approach to methodologies and best-in-class cost analysis.